AI Could Be the New Profit Driver for Digital Platforms
In recent years, artificial intelligence has become one of the most important topics in the technology sector. While much of the attention is focused on model developers and companies providing infrastructure, the long-term winners in this technology may also emerge on the application side. The interactive media segment is particularly interesting from this perspective, as the business models of companies operating in this field rely heavily on monetizing user attention and producing digital content. In the second part of our industry analysis series, we review current trends and potential catalysts affecting search engines and social media platforms.
European Software Companies Are Set to Make a Comeback
European stock markets are currently outperforming their U.S. counterparts, and thanks to the gains of the past few days, our screenings have identified a number of interesting stocks. Among these, we have highlighted stocks that have recently shown signs of a structural turnaround, while strengthening buying pressure is also supporting the positive technical picture. One such company is Germany’s Nemetschek, a leading provider of construction and architectural design software. The other is the Dutch firm Wolters Kluwer, which offers professional information, software, and specialized database solutions. For both stocks, the search for long entry opportunities may have begun.
The dollar has remained strong in recent days, so the dollar’s strength has continued to dominate its major currency pairs; there are no signs of a reversal in this regard yet. As for the forint, a minor correction began three weeks ago, but neither its magnitude nor its intensity was sufficient to suggest a prolonged depreciation of the forint. The USD/JPY exchange rate broke through the 162.5 level, confirming the continuation of the uptrend. Meanwhile, the EUR/CHF exchange rate also surpassed the nearest resistance zone, keeping the pair on an upward trend.
Due to vacation, there will be no analysis next week. The next article will be published on August 12, 2026.
EURUSD
EURUSD
The exchange rate is consolidating between the 1.1352 and 1.1475 levels. Until it breaks through one of these levels, a stronger move will not be able to take hold. The main trend is still downward, so as long as the trendline holds, the path downwards will be easier; if 1.1352 is broken, the next support level is around 1.1230.
Due to the strength of the dollar, the upward trend in price movement has been broken, and the price may be targeting the bottom of the wide trading range. There is a key support level at 1.3184. To resume an upward move, the price would need to break above the thick red trendline.
After breaking the downtrend, the exchange rate approached the first resistance level at 367.1, but ultimately turned downward sooner than expected. In the event of an uptrend, it is still worth factoring in this resistance level. On the downside, 359.4 and 355.5 are key support levels; these should hold the price from falling further. There are no signs of a major breakout; movement within the range mentioned is likely.
The slight strengthening of the forint that followed a test of the natural support level around 320.4 actually pushed the curve away from the longer-term downtrend line. If the support level around 312.5 holds the decline, the downtrend could break within weeks. If it does break below this level, however, the support level around 304 could be reached.
The main trend is upward, and no pattern indicating a reversal has appeared yet. Above 162.5, the price may test the 165.63 level. 162.5 is now a support level; a break below this level could trigger a reversal pattern.
The price has broken above the 0.9277 level and may soon reach the main downtrend line. The rising trendline is also pushing the price upward from below. If it retests the 0.9277 natural level, it would be better to look for a long entry. On the upside, 0.94 can be mentioned as the next resistance level.
Resistance levels: 0.9399; 0.9521; 0.9644. Support levels: 0.9155; 0.9033; 0.8911.
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